Calling all women in the military and female veterans!
Join Lean in Military Women, Lean in Women Veterans and Think Broader Foundation for our first annual “I SERVE/SERVED”
Veteran’s Day 2016 Campaign.
WHY?
We want to promote the diversity and celebrate the accomplishments of women who serve or have served! Over 15% of the active force and 9% of the U.S. veteran population, or 2.2 million women, are veterans in the United States. Women are the largest growing sub-population of veterans today. While our visibility is growing, we would like to help bridge the civilian-military divide by continuing to build awareness of these amazing women in our local communities.
WHAT?
We’re inviting you to record a simple 15 second video, saying you served, or are still serving to help change the stereotypical (male) “face” of American veterans.
We are working with an informal coalition of over 20 women’s and veterans organizations to amplify your voices and profiles. Thank you for sharing our passion for women’s equality!
HOW?
We’ll all use the same script. This is for ease of use, and to keep a common theme, generating greater visibility.
“I’m (name), I served in the [USAF/Navy/Army/USMC/USCG]. This is what a veteran looks like.” (Pause) “I SERVED/SERVE”
Please say the “I serve/d” slowly as we will be clipping this quote from each of you and adding to a 3 min PSA.
See example here.
SUBMIT
When your video is complete, just email it to IServedWomenVets@gmail.com and we’ll take it from there!
We are editing/consolidating these into one 3 minute PSA to be distributed nationally on Veteran’s Day 2016.
We will also post a daily featured individual video on Twitter and Instagram (@LeanInMilitary, @LeanInWomenVets @Think_Broader). Please repost, share and comment.
DEADLINE: OCT 30, 2016.
GO VIRAL
To reach the widest audience, please help by reposting using some the following hashtags and handles:
#IServed or #IServe #WomenVeterans
#ThinkBroader #LeanInWomenVeterans
@LeanInMilitary, @LeanInWomenVets
@USMC, @USArmy, @USAirForce, @USNavy, @USCG, @think_broader
TIPS TO GET STARTED
- Equipment: All you need is a phone that takes video and a tripod for a stable shot.
- Keep it Brief: 15 seconds or less.
- Rehearse: Rehearse a few times, to get comfortable with the process.
- Set the Tone: Be proud! Be confident! Be you.
- Consider location: We’re looking for a large cross section of our society. Film yourself in the gym, at your desk, in the aisle of the grocery store, at your children’s school, going through airborne school, at NASA, or the local coffee shop. Diversity!
- Eye Contact and Gestures: Think of the camera as the conduit to your audience. Look directly into the lens as if you are connecting with the audience.
- Be Grounded in your Strength: Before you begin, think of your authentic strength and where you draw your power from. Hold yourself high! Your body will respond by displaying a high level of confidence as you begin your video.
- There’s no “Right Way”: Your video is an individual expression of you. Remember that there is no “right way” to make a video. Each one will be as beautifully unique as you are, and that’s our goal!
Invited and participating organizations:
Lean In Military
Lean In Women Veterans
Think Broader Foundation
DACOWITS members
Final Salute Inc.
Fly Girls
WASPs
WIMSA
We are the Mighty
American Women Veterans
Got Your 6
TRWB
Mission Continues
Rubicon
IAVA
SWAN
USMA
Academy Women
ROTC programs
End Gender Bias in the Military
Travis Manion Foundation
Vet 2 Vet / Facebook
Beauties and Boots / Facebook
SERVICE: Women Who Serve / FB
Rally Point
Women In Defense
America’s Warrior Partnership
Center for Women Veterans
Ms. Veteran America
Military and Veteran Caregiver Network
Vet Tech Trek
Knights Out
Outserve
Army Women’s Facebook Mentoring Page
We are the Mighty
Vets in Film
GI Film Festival
Creativets
NYC Veterans Alliance
NASA Women Veterans
ALEX QUADE FILMS
Women’s Veteran Alliance
DAV
Bob Woodruff Foundation
Jewish War Veterans
VFW
Women Veterans of America
Army Women’s Foundation
Women in Congress (4)
Whom have we missed? Please share with others who support the sisterhood of arms.
*Note: Submission of a video or picture equates to consent for us to use your image for this campaign.
**DoD does not allow service members to wear uniforms while participating in this video campaign.
Would love to have Women Veterans Alliance added to this list. http://www.WomenVeteransAlliance.org We are the largest women veterans networking group on the west coast.
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Hi Melissa, Absolutely! We sent an email to you with details. Please share with members of your alliance. And send us your video!
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I am still in contact with a gal I was in boot camp with in San Antonio -Flight 312. We are in our eighties now – I often wonder what happened to everyone. I lost contact with Peggy Simpson after we married and left the service. She was from Lancaster, Penn. We were stationed in Baltimore, Md with ARDC. It was one of the best things I ever did. Jeanine St.Jacques Peterson
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Jeanine, thank you for your service. We all have found life-long friendships through this sisterhood/tribe. Please share a video of yourself with us?
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I served desert shield/storm. Was there almost s year. I left a 6 week old daughter behind. Got back she was one. It was a hard time.
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Thank you for your service, Faith! Please share a video with us and include your daughter if you can! 🙂
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Make sure you reach out to VFWs also! I am a member and my District Commander sen6t me the info, but I don’t see the organization listed above.
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Thank you, Olivia! We have sent this invite to the following orgs and welcome your assistance in asking them to promote as well!
Lean In Military
Lean In Women Veterans
Think Broader Foundation
Lean In
Facebook
Fly Girls
WASPs
WIMSA
We are the Mighty
American Women Veterans
Got Your 6
TRWB
Mission Continues
Rubicon
IAVA
SWAN
USMA
Academy Women
ROTC programs
End Gender Bias in the Military
Travis Manion Foundation
Vet 2 Vet / Facebook
Beauties and Boots / Facebook
SERVICE: Women Who Serve / FB
Rally Point
Women In Defense
America’s Warrior Partnership
Center for Women Veterans
Ms. Veteran America
Military and Veteran Caregiver Network
Vet Tech Trek
Knights Out
Outserve
Army Women’s Facebook Mentoring Page
We are the Mighty
Vets in Film
GI Film Festival
Creativets
NYC Veterans Alliance
NASA Women Veterans
ALEX QUADE FILMS
Women’s Veteran Alliance
DAV
Bob Woodruff Foundation
Women in Congress (4)
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Is there a messenger phone number i can send my video too? It wont load on email
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Hi Bonny, Sorry about that. Can you post your video on this Facebook page? https://www.facebook.com/www.thinkbroader.org/?hc_ref=PAGES_TIMELINE&fref=nf
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I served and so did my mom. She is in the American Legion and I didn’t see them on your list. I would suggest you send this to that organization as well.
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Thank you, Christine! Would you and your mother send us short videos for this curated PSA? We would be grateful! We have invited the Legion and are waiting for a response. If you know someone there, please put us in touch? Thank you kindly and send your video soon! Grateful for your service!
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I will share with MST Survivors
DeAnna
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Thank you, DeAnna! We want all our sisters to participate. We are a tribe and hope to offer support through thick and thin. Grateful!
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I guess women who served in the USCG don’t count enough for mention?
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Wendy, we would love an “I Served” video from you! Please email it to IServedWomenVets@gmail.com
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Admin: please make amendment in your script to include USCG. They are often forgotten and yet sacrifice immensely as another branch of our military. Let’s be all inclusive.
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Hi Wendy, we would love a video from you. Thank you!
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I served. In the United States Navy. As a Construction Mechanic(Seabees) from 86 to 96.
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Thanks, Vicki! Please email a video to us at IServedWomenVets@gmail.com! We are grateful for your service in the Navy!
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I severed 3 years in 1981 to 1984 in Fort Benning Georgia and Chun Chon Korea Camp Page.
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Hi Alice, Thank you for your note! We are grateful for your service and would really love to have you submit an “I Served” video to us! Thank you!
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Would love to have Women Veterans of America added to this list. We are Nationally recognized organization of Women Veterans.
http://wvanational.tripod.com/WVANational
I am the National Commander and I am posting on our website and FB page to get women veterans in action.
Thank you for doing this and please let us know how we can be of assistance in the future
Yolonda Williams
U.S. Army Retired
National Commander – Women Veterans of America
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Hi Yolanda, thanks so much for your leadership and your support! We did add the Women Veterans of America to the list and are grateful for your willingness to send us your video 🙂 and ask others to do the same. The deadline has been extended to Oct 30th. Get to it! Gratefully yours, Erika and Paula
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